Marketing Manager - Digital Solutions Division (DSD)

Marketing Manager – Digital Solutions Division (DSD)

About Epiroc

Epiroc is a leading global productivity partner for the mining, infrastructure, and natural resources industries. Formed in 2018 following its separation from Atlas Copco, Epiroc is built on a foundation of innovation, commitment, and collaboration.

Our mission is to accelerate the transformation of the industry through digitalization and automation, enabling our customers to achieve superior productivity, safety, and sustainability.

Epiroc India is expanding its Digital Solutions Division and is seeking dynamic professionals to be part of this growth journey.

Position Details

• Job Title: Marketing Manager – Digital Solutions Division ( DSD )
• Location: Pune, Maharashtra, India
• Reporting To: Business Line Manager (BLM) – Digital Solutions Division

Role Overview

The Marketing Manager – Digital Solutions Division plays a critical role in driving business growth and market development for Epiroc’s digital solutions portfolio in India.

This role partners closely with the Business Line Manager and regional teams to define strategy, enable sales execution, and ensure effective positioning of products in the market. The incumbent will act as a key interface between global/divisional teams and regional operations, ensuring alignment, knowledge transfer, and successful implementation of strategic initiatives.

Key Responsibilities

Strategy & Business Development

• Support the BLM in developing and executing business strategies aligned with regional and global objectives
• Drive sales planning, target setting, and execution across regions
• Develop and implement marketing plans including campaigns, promotions, and product positioning initiatives
• Ensure profitability and sustainable growth of the digital solutions portfolio

Sales Enablement & Market Development

• Act as a subject matter expert for digital solutions, supporting regional sales teams with application knowledge and value-based selling
• Identify and develop new market opportunities and strengthen customer engagement
• Maintain and continuously update a robust pipeline of potential and existing customers
• Support preparation of customized technical and commercial proposals to win business

Product & Portfolio Management

• Manage and optimize the product portfolio to ensure the right solutions are offered to customers
• Collaborate with global/divisional teams to stay updated on product developments and innovations
• Drive development of customer-specific solutions and localized offerings

Customer Engagement & Support

• Participate in key customer interactions, technical discussions, and negotiations
• Support regional teams in closing deals and managing customer relationships
• Ensure superior customer experience through cross-functional collaboration
• Lead and participate in customer events, workshops, and product demonstrations

Marketing & Competitive Intelligence

• Develop and maintain sales collateral, presentations, and technical documentation
• Monitor market trends, competitor activities, and industry developments
• Provide actionable insights to support strategic decision-making

Reporting & Governance

• Provide regular updates on sales performance, forecasts, and key initiatives
• Prepare and contribute to Business Review/Performance Meetings (BRMs/BPMs)
• Ensure accurate tracking of orders and compliance with internal systems and processes

Team & Capability Development

• Support regional teams in enhancing product knowledge and sales capabilities
• Promote a culture of performance, collaboration, and customer-centricity
• Uphold high standards of integrity, safety, and professional conduct

Travel

• Extensive travel across India is required to support customer engagement and regional sales activities

Qualifications

• Bachelor’s degree in engineering (Mining, IT, Computer Science, Electrical, Electronics, Mechanical)
• MBA (Marketing) is an advantage

Experience

• 6-10 years of experience in sales, marketing, or service within the mining, construction, or related industries
• Proven track record in sales/marketing and business development
• Experience with digitalization and automation solutions is highly desirable

Key Skills & Competencies

• Strong communication and presentation skills
• Strategic thinking and analytical ability
• Commercial acumen and negotiation skills
• Knowledge of tenders, contracts, and sales processes
• Proficiency in MS Office and digital tools
• Strong time management and organizational skills

Personal Attributes

• Customer-focused with a strong commitment to safety
• Highly motivated, energetic, and results-driven
• Collaborative team player with leadership potential
• Strong relationship-building and interpersonal skills
• Hands-on and proactive approach

Why Join Epiroc?

This is an excellent opportunity to be at the forefront of digital transformation in the mining and construction industry. You will gain exposure to cutting-edge technologies, global best practices, and a diverse portfolio of solutions while working with leading customers across India.

Join us to shape the future of automation and digitalization in the industry.

Application Deadline

Applications will be accepted up to 07 days from the date of posting.

            Location: India, Pune